CIPR SPORTS NETWORK MARKETING TEAM
ELEANOR HOOPER
Eleanor began her career at Empica, supporting a wide range of client accounts by drafting press releases, building media lists, and managing social media accounts.
Passionate about sport, she has also worked in sports communications, leading PR activity for British kart driver Charlie Simmonds, managing social media content for local sports organisations, and producing long-form features as Head Writer at Thinking Formula, a platform exploring Formula 1 storytelling, sponsorship activations, and fan engagement.
She is enthusiastic about supporting best practice in sports communications and contributing to the CIPR Sports Network.
FATIMA AHMED
Fatima has always been passionate about sports from a young age and studied journalism at the University of Roehampton.
In 2022 she started her career as a motorsport journalist, and in less than a year became accredited for the 2023 F1 British Grand Prix weekend.
She has also worked for Formula E and the British Endurance Championship and was Editor of the popular sports website ‘LastWordOnSports.com.’
GILLIAN RAWLING
Gillian Rawling is a recent LSE graduate in media and communication governance.
Originally a US-based journalist, she has worked across EMEA healthcare communications.
Now in London, she is working towards a career in strategic communications.
Her first interaction with sports PR was working during a PGA golf tournament near her hometown in Wisconsin, where she helped to leverage interviews with key local players and PGA officials.
Since then, she has helped cover LPGA events, Division I American football at her undergraduate university, competitive figure skating and rowing.
She is thrilled to help out with CIPR's Sports Network and collaborate with leaders in the field of sports communication to gain a deeper understanding of football and motorsport in the UK.
